Bulk SMS refers to sending a SMS/MMS message to multiple end users at the same time.

 Bulk SMS is typically a ‘broadcast’ or “one-to-many” type of message and differs from a Group Message, which is considered as “many-to-many”.

Bulk SMS with Bandwidth’s Messaging API allows our customers to initiate large-scale outreach to their end users from a single source. 

This power allows important messages to be sent seamlessly and quickly from you to your group, connecting you to what matters most.